This article is a great reminder to put your ideas onto paper and not just let them sit in your head. I continuously remind myself to do this every time I start on new projects or even day to day tasks when I feel stuck.
“McDonald’s Theory”, by Jon Bell.
Projects start in different ways. Sometimes you’re handed a formal brief. Sometimes you hear a rumor that something might be coming so you start thinking about it early. Other times you’ve been playing with an idea for months or years before sharing with your team. There’s no defined process for all creative work, but I’ve come to believe that all creative endeavors share one thing: the second step is easier than the first. Always.
Dive in. Do. Stop over-thinking it.
The next time you have an idea rolling around in your head, find the courage to quiet your inner critic just long enough to get a piece of paper and a pen, then just start sketching it.
Stop sabotaging yourself.
It takes a crazy kind of courage, of focus, of foolhardy perseverance to quiet all those doubts long enough to move forward. But it’s possible, you just have to start.